K. Raghavendra Rao | Srivideo
K. Raghavendra Rao
Born Name: Kovelamudi Raghavendra Rao
Date of Birth: 23 May 1942
Place of Birth: Kolavennu, Kankipadu Mandal, Vijayawada Revenue Division, Krishna District, Andhra Pradesh
Occupation: Director, Screenwriter, Choreographer, Film Producer
Children: Prakash Kovelamudi, Madhavi
Parents: K. S. Prakash Rao, Garikapati Varalakshmi
Relatives: Kovelamudi Bapayya (cousin)
Prakash Kovelamudi (son)
Shobu Yarlagadda (son-in-law)
Garikapati Varalakshmi (step-mother)
Kanika Dhillon (daughter-in-law)
K. Raghavendra Rao (born Kovelamudi Raghavendra Rao on 23 May 1942) is an Indian film director, producer, screenwriter and choreographer, known for his works predominantly in Telugu cinema and a few Hindi and Kannada films. He has garnered eight state Nandi Awards, the IIFA Award, the SIIMA Award, five Filmfare Awards South and two CineMAA Awards. In a film career spanning more than five decades, Rao has directed more than a hundred feature films, of which around ninety were box office hits, across multiple genres such as romantic comedy, fantasy, melodrama, action thriller, biographical and romance films.
Rao received the state Nandi Award for Best Director for his works such as Bobbili Brahmanna (1984), and Pelli Sandadi (1996). He garnered the Filmfare Award for Best Director – Telugu for the drama film Prema Lekhalu (1977), the super natural fantasy film, Jagadeka Veerudu Athiloka Sundari (1990), and the romance film Allari Priyudu (1993). Rao is known for his works in hagiographical films such as Annamayya (1997), which won two National Film Awards, and was also showcased at the 1998 International Film Festival of India in the mainstream section. Rao also received the Nandi Award for Best Direction, the Filmfare Award for Best Direction for his work in the film. His other hagiographic works such as Sri Manjunatha (2001), Sri Ramadasu (2006), Shirdi Sai (2012) and Om Namo Venkatesaya (2017), received several state honors.
His mainstream works such as the 1987 Social problem film Agni Putrudu, and the 1988 action thriller Aakhari Poratam, were screened at the 11th and 12th International Film Festival of India respectively in the mainstream section. In 1992, he directed the melodrama Gharana Mogudu, premiered at the 1993 International Film Festival of India in the mainstream section, which became the first Telugu film to gross over ₹ 10 crore at the box office. Next, he directed the instant hit Allari Priyudu, which was also premiered at the 1994 International Film Festival of India in the mainstream section.
Mr. Raghavendra Rao is the son of veteran director Kovelamudi Surya Prakash Rao and mother Koteswaramma. and Rao is the father of actor turned filmmaker Prakash Kovelamudi. Raghavendra Rao was an executive member in the Tirumala Tirupathi Devasthanam Board from 2015-2019.
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